Technologization and professionalization, analysis and interpretation of HR data, Mobile First and Real Time Engagement in Recruiting are the clear signs of the massive changes in the search and acquisition of new employees.

Feels “yesterday” Companies have placed the advertisement for a vacant position on their own homepage and positioned it on one of the well-known job portals. “Today” on the other hand, nothing works without active sourcing and mobile recruiting. Companies should be prepared for this when they are looking for new employees.

“The linchpin” of contemporary employee recruitment using mobile recruiting are mobile devices. “Mobile Recruiting” describes the use of mobile devices for recruiting – both on the candidate and on the recruiter side. The smartphone is of particular importance.

7 facts why mobile recruiting is becoming increasingly important

Mobile recruiting is an asset for both companies and candidates.

• 8 out of 10 of the top 1,000 companies and even 100 percent in the university’s most recent mobile recruiting survey IT companies participating in Bamberg think that mobile recruiting is becoming more and more important .
• 66 percent of people own a smartphone
• 44 percent of candidates are of the opinion that a mobile application is more time-saving and efficient is
• The proportion of candidates who use smartphones to search for jobs and apply from home and on the go , has doubled in the past three years
• 50 percent of applicants are Tired of having to write a cover letter
• 94 percent of HR managers consider a CV to be useful
• 66 percent of job seekers would apply mobile if this were possible

How does mobile recruiting work?

There are different ways of using mobile recruiting.

So can a QR code can be placed on an advertisement. The applicant scans this code. He can use it to create and send his application directly via smartphone.

Another possibility is that the job seeker has a mobile recruiting app from the app store onto his smartphone. With this it is possible for him to shoot short video sequences based on selected and suggested questions. Companies receive a personal impression of the applicant immediately and immediately. The videos are provided with the candidate’s CV. The candidate can either enter this himself or send his Xing or LinkedIn profile along. So it is possible that a candidate can also submit an unsolicited application.

5 advantages of mobile recruiting

• Increase in speed and efficiency – Potential candidates can react much faster. This is possible because it is not only possible to address and search, but also to apply while on the go
• The hurdle to applying is lower – So far, applicants have had to make their way through click on opaque application platforms. They never knew how extensive their attachments could be. Thanks to mobile recruiting, you are now only a few clicks away from sending the application
• Simple and direct contact – The mutual contact between candidate and company becomes uncomplicated and, above all, transparent . The applicant not only knows their direct contact person, but can contact them at any time. Using his smartphone, he can see the status of his application at any time. The digital, interactive application folder is in your pocket or handbag
• Applications become shorter and clearer – Due to the fact that an application only consists of a maximum of 3 short self-made videos of 45 seconds each plus ideally a CV already on a platform, this saves time. Time for applicants and administrative effort in the company
• Candidate Experience and Employer Branding – the employer brand is also strengthened by means of a consistent process. This process needs to be consistently designed and enhanced with digital methods, from the approach, through the exchange of information, the application, the review of the person-organization fit, the onboarding and the retention of the new employee. This creates a positive candidate experience and supports the employer brand.

Conclusion

Mobile devices and their use are widespread among the population. The majority of people now have a smartphone and / or a tablet.

To simplify the application process for applicants and companies and to enable an application via mobile device, Companies are increasingly relying on mobile recruiting. The recruiting via smartphone , tablet & Co. is unstoppable on the advance.

Reach recruiters through active sourcing and offer them the right candidates If you have the option of mobile application as part of your Mobile Recruiting Strategy , application processes can be made faster, more transparent and more efficient.